Carlota Vargas

Carlota Vargas is a brand of newborn products. We started from a blank page and turned it into a brand with presence, with an online shop and product photography.
The challenge
Create from scratch a brand that conveyed distinction, quality and excellence, and take it online with a clean, clear and intuitive e-commerce site.
What we did
We designed a minimal, clean and refined identity: logo, colours, typography and corporate materials such as gift cards, stationery, labels, packaging and social media. We photographed every product with the utmost delicacy and designed a UX/UI-focused online shop so any family can find what they need quickly and easily.





